That depends on what you sell, who you sell to and how competitive your searches are. What matters is committing enough, for long enough, to test and optimise towards a profitable return. We would rather talk through a sensible starting point with you than quote a figure blind.
You should. We agree account ownership and access with you before any work starts, so you can always see your campaigns, spend and data. It is a fair question to ask any agency before you sign.
Through conversion tracking. We record which ad, keyword and search led to each enquiry or sale, rather than judging on total spend, then check which searches are producing genuine enquiries. Without that, you risk wasting money and missing sales.
They stop your ads appearing for searches that will never become customers, such as people looking for something you do not sell. Many business owners do not realise they exist. Without them, part of your budget pays for irrelevant clicks.
Ads can be live and showing within hours of launch. Turning that into a profitable return takes tracking, testing and refinement, so we will not promise results by a fixed date.
Our focus is Google search ads, because they reach people actively looking for what you sell. YouTube ads are also part of Google Ads. Ask us about other formats and we will tell you honestly whether they suit your business.