
More Sales
Four ways to increase sales
Most businesses assume they need more traffic. Sometimes they do. But if visitors are arriving and not buying, sending more of them just makes the leak bigger.
We look at the whole path to a sale: who is finding you, what they see when they arrive, why some buy and others leave, and whether existing customers come back. Then we point you to the services that fix the weakest link first, whether that is your website, your search visibility, your ads or your follow-up.
Who it’s for
Where are your sales getting stuck?
- Online shops with steady traffic but disappointing conversion rates
- Businesses paying for ads that bring clicks but not enough orders
- Companies whose best products or services are hard to find on their own site
- Firms with a strong customer base that rarely buys again
What’s included
The services that usually help
-
Website design and development
Clearer product pages, simpler checkouts and better calls to action that make it easier for visitors to buy.
-
E-commerce SEO
Category and product pages set up to be found by buyers searching for exactly what you sell.
-
Google Ads and Shopping
Campaigns focused on profitable products and buyers ready to purchase, with wasted spend cut back.
-
Social media and ads
Content and campaigns that put products in front of the right audience, including TikTok Shop for product brands.
-
Analytics and tracking
Measurement that shows where sales come from and where buyers drop out, so decisions are based on evidence.
Our approach
How we work
Diagnose first, then prescribe.
-
Look at the numbers
We review your analytics, sales data and channels to see where buyers come from and where they leave.
-
Find the weakest link
We identify whether traffic, conversion, order value or repeat business is holding sales back most.
-
Prioritise
We recommend the changes most likely to improve sales for the budget available, in order.
-
Deliver and measure
Our team makes the changes and tracks the effect on sales and revenue, not just traffic.
Why OMS
Why businesses choose us
-
Revenue first
We judge our work by sales and revenue, not rankings or clicks on their own.
-
The whole picture
Because websites, SEO, paid media and social sit in one team, we can see where the real problem is.
-
Straight advice
If the fix is a better checkout rather than a bigger ad budget, we will tell you.
Where to start
The services that fix it
-
Brand
Customers decide quickly whether a business looks trustworthy.
-
Digital PR
We create newsworthy stories around your business and pitch them to relevant journalists, earning coverage and links from reputable publications that build your authority and support your search visibility.
-
Link Building
We earn relevant, high-quality backlinks from reputable websites to strengthen your site's authority, so the pages that win you business are better placed to rank and attract the right visitors.
-
Paid Media
We plan and manage pay-per-click campaigns, with a focus on Google Ads, that put your business in front of people searching for what you sell.
-
SEO
We build SEO campaigns around the products and services you actually want to sell, so you are found by people already searching for them.
-
Social
We plan and manage your social media, from strategy and content to scheduling, engagement and reporting, so your channels build awareness and support enquiries and sales while you get on with running the business.
-
AI
People now use ChatGPT, Gemini, Perplexity and Google's AI Overviews to find products and services.
-
Websites
We design websites that make it easy for customers to understand what you do, trust you and get in touch.
-
Video Marketing
Short, useful video for your website, social channels and ads, planned around the questions your customers ask before they buy.
FAQs
Questions we get asked
Can’t see your question? Give us a call.
01543 899 617
How do I know whether I need more traffic or better conversion?
Look at what visitors do now. If plenty are arriving but few buy or enquire, conversion is likely the issue. If very few are arriving, visibility is. Often it is a mix, and the data will show which matters most.
Can you guarantee an increase in sales?
No. Nobody honest can. Sales depend on your market, pricing, products and competition as well as marketing. What we can do is find the weak points, fix them and show you clearly what changed.
Do you work with B2B businesses as well as online shops?
Yes. For B2B firms, more sales often means more qualified enquiries and a website that supports a longer sales process. Our B2B SEO and lead generation services are built for that.
Where should we start?
With a conversation about your business and your numbers. A marketing check-up helps us see what is working, what is not, and where the quickest commercial gains are likely to be.
Do you need access to our sales data?
It helps. Analytics shows what happens on the website, but knowing which enquiries and orders turned into revenue lets us focus on what actually makes money.
Ready to Generate More Leads, Sales & Customers?
Let’s diagnose what’s holding your business back and show you exactly how to move forward.