More Traffic
More visitors is not always the answer
You do not need more traffic if the people arriving are not the ones who buy. So the first question is not how many visitors you get, but whether the right ones are finding you for the products and services you most want to sell.
If they are not, the cause is usually one of a few things: technical problems stopping pages being found, content that does not match what buyers search for, a lack of authority compared with competitors, or no paid presence while SEO builds. We find which, then fix it.
Who it’s for
Is traffic really your problem?
- Your traffic has dropped and you do not know why
- Competitors appear in search for your main services and you do not
- Your website was rebuilt and visitors fell away afterwards
- You get visitors, but mostly for pages that never lead to business
What’s included
How we help increase website traffic
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Technical SEO
Fixing crawl, indexing, speed and site structure problems that stop search engines finding and understanding your pages.
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Content marketing
Pages and guides that answer what your buyers actually search for, planned around commercial intent.
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Link building and digital PR
Earning relevant links and coverage that build your site's authority, using white-hat methods only.
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Local SEO
Improving visibility in local search and maps for businesses that serve specific areas.
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PPC and paid social
Paid traffic for immediate visibility, especially useful while longer-term SEO work builds.
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AI search visibility
Making your content easier for AI search tools to understand and cite, without promising any particular result.
Our approach
How we work
Diagnose first, then prescribe.
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Check the basics
We look at analytics and Search Console to see where traffic comes from and what has changed.
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Diagnose the cause
Technical issues, content gaps, authority or competition: we find what is holding visibility back.
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Prioritise by value
We focus first on pages and searches most likely to bring enquiries and sales.
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Deliver and report
Our team does the work and reports on traffic quality, enquiries and revenue, not just visitor numbers.
Why OMS
Why businesses choose us
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SEO-led agency
Search is at the heart of what we do, so diagnosing traffic problems is everyday work for our team.
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White-hat only
No bought links, link networks or shortcuts that put your site at risk with search engines.
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Commercial reporting
We report on what visitors do, not just how many arrive, so you can see the value.
Where to start
The services that fix it
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Brand
Customers decide quickly whether a business looks trustworthy.
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Digital PR
We create newsworthy stories around your business and pitch them to relevant journalists, earning coverage and links from reputable publications that build your authority and support your search visibility.
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Link Building
We earn relevant, high-quality backlinks from reputable websites to strengthen your site's authority, so the pages that win you business are better placed to rank and attract the right visitors.
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Paid Media
We plan and manage pay-per-click campaigns, with a focus on Google Ads, that put your business in front of people searching for what you sell.
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SEO
We build SEO campaigns around the products and services you actually want to sell, so you are found by people already searching for them.
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Social
We plan and manage your social media, from strategy and content to scheduling, engagement and reporting, so your channels build awareness and support enquiries and sales while you get on with running the business.
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AI
People now use ChatGPT, Gemini, Perplexity and Google's AI Overviews to find products and services.
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Websites
We design websites that make it easy for customers to understand what you do, trust you and get in touch.
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Video Marketing
Short, useful video for your website, social channels and ads, planned around the questions your customers ask before they buy.
FAQs
Questions we get asked
Can’t see your question? Give us a call.
01543 899 617
Why has our website traffic dropped?
Common causes include technical problems after a site change, search engine algorithm updates, competitors improving, seasonal demand or tracking errors. We check the data to find the actual cause before recommending anything.
How long does it take to increase traffic?
Paid campaigns can bring visitors quickly. SEO usually takes months to build and depends on your starting point, competition and goals. We will not promise timescales or traffic figures.
Is more traffic always a good thing?
No. Traffic from people who will never buy costs server resources and can hide what is really happening. We focus on visitors who match the customers you want.
Do you buy links?
No. We earn links through digital PR, relevant content and genuine relationships. Bought links break search engine guidelines and can do lasting damage.
Will AI search affect our traffic?
It can. Some searches are now answered directly by AI tools. We help make your content clear, accurate and easy to cite, but nobody can guarantee being recommended by AI.
Ready to Generate More Leads, Sales & Customers?
Let’s diagnose what’s holding your business back and show you exactly how to move forward.